The biggest challenge for FMCG businesses today is not about creating market demand, but being able to sense the market at the right time, and responding quickly enough to change. It is not just organizational efficiency that is at stake, but knowing the market sentiment in real time, and responding before your competition does. It is also about arming your salesforce to be proactive to fluctuating retailer aspirations. In a world of digital technologies, this is a solved problem and FieldMax® successes over a ten year period is testimony to this.
FieldMax® is an enterprise level Sales Force Automation solution that automates key operational functions including sales, marketing and distribution of a CPG/FMCG business. FieldMax® assists the field sales team in efficiently managing and supporting retail sales operations. Powered by innovative and robust technology, FieldMax® is a modular solution highly configurable to suit the business and operational needs of any sales & distribution organization. FieldMax® has two solution components, FieldMax® Mobile and FieldMax® Office.
How easy is it for your salesperson to respond quickly to the customer while operating from the field? FieldMax® Mobile has been designed to make it very simple for field staff to view or process business transactions (sales order, collections, inventory, delivery schedule, order status, invoices, sales returns and much more) when on the field. FieldMax® Mobile empowers the salesperson by enabling them to access insightful data from any back-end/ ERP system running at the headquarters. The opposite is also true. Headquarters can sync information with field sales data being updated by the salesperson using their mobile device.
FieldMax® Office is a powerful web-based backend solution and analytics engine that improves business performance by putting insightful information into the hands of users across the sales, marketing, corporate, finance and operations functions. FieldMax® Office offers a wide range of monitoring, reporting, and analyzing capabilities within a single architecture to allow the management to make better business decisions every day, and drive business performance with speed and efficiency.